Rauw Alejandro

Despacito is a hit song from Puerto Rican singer Luis Fonsi with Daddy Yankee was released in the year 2017. It went on to become the most streamed song at the period within the space of six months. It was a mixture of pop music and reggaeton not only brought renewed interest in reggaeton but also brought attention to Latin music in general. The Billboard Top 100 featured two songs in Spanish generally, and four songs in the year 2016. In the midst of the Despacito's popularity in 2017, there were 19 mainly Spanish songs that were included in the Top 100. In 2020, there were 41. Justin Bieber re-mixed Despacito with a Spanish version in 2017 shortly after which famous artists started working with reggaeton artists. Drake teamed with Bad Bunny to produce MIA (2018), while Madonna was a part of Medellin along with Maluma (2019). In the year 2020, some reggaeton musicians felt dissatisfied with the direction it was moving towards mainstream. Rauw Alajandro is a part of a new generation of musicians who are determined to shift the direction of. He used elements from other types of music and electronic.